INSTRUCTOR: Richard D. Marcus, Ph.D.is an Associate Professor of Business and the Chair of the LSB Executive Committee

OFFICE: S430F in Lubar Hall. My mailbox is also on the fourth floor of Lubar Hall

OFFICE HOURS: Tuesdays from 11:00AM - noon and Thursdays from noon to 1:00PM in Lubar Hall S430F and by appointment.

TELEPHONE: 414-229-4103 (office) or 414-228-7731 (home)

E-mail: *marcus@uwm.edu*

HOMEPAGE: *https://pantherfile.uwm.edu/marcus/www/*

PRINCIPLES OF FINANCE 350: Examines the fundamentals of financial management, asset/liability valuations, risk and return, investment analysis, sources and uses of funds, cost of capital, and cash management. Prerequisites are soph st; Econ 103(P) & 104(P); Bus Adm 201(P) or 207(P); Bus Adm 210(P) or 211(P).

TEXTBOOK and CONNECT FINANCE: An electronic textbook and electronic homework assignment is available on directly from McGraw-Hill together, called __Connect-Plus__ for $125. You can purchase __Connect__ without the electronic textbook for $50 also from McGraw-Hill. The textbook is: Ross, Westerfield, and Jordan: __Essentials of Corporate Finance__ 8th © 2014 McGraw-Hill. You will need Connect for your homework assignments. As outlined in this syllabus, assignments will make up a significant portion of your overall course grade. Both Connect and Connect-Plus can be accessed by clicking the Connect Registration link below for your respective Lecture 404 or 405. Purchase of materials through the UWM bookstore is more expensive, as it offers a loose-leaf paper book as well as Connect-Plus for $184.50. For those who like a paper version, this is a good value for a brand new finance textbook.

REGISTRATION FOR CONNECT in __Lecture 404__: To register for Connect in Lecture 404, please register at the web link for our class is given below. Click the blue *Buy Connect* to register for CONNECT-only or click the blue *Buy Connect Plus* to purchase an electronic version of the textbook. The web link is:
*http://connect.mcgraw-hill.com/class/r_marcus_350-404*. When registering online, you will have the option of purchasing Connect or Connect Plus; should you require it, you may register and access Connect or Connect Plus for 3 weeks before paying for it. Connect Plus gives you access to the full textbook, which is both searchable and printable. Each chapter has an interactive way to learn, called LearnSmart, which is allows learning to be more of game. Studies of students who used LearnSmart have shown significantly higher scores on midterms and finals than those that did not do this.

REGISTRATION FOR CONNECT in __Lecture 405__: To register for Connect in Lecture 405, please register at the web link for our class is given below. Click the blue *Buy Connect* to register for CONNECT-only or click the blue *Buy Connect Plus* to purchase an electronic version of the textbook. The web link is:
*http://connect.mcgraw-hill.com/class/r_marcus_fall2013_350_lecture405*. When registering online, you will have the option of purchasing Connect or Connect Plus; should you require it, you may register and access Connect or Connect Plus for 3 weeks before paying for it. Connect Plus gives you access to the full textbook, which is both searchable and printable. Each chapter has an interactive way to learn, called LearnSmart, which is allows learning to be more of game. Studies of students who used LearnSmart have shown significantly higher scores on midterms and finals than those that did not do this.

SUPPORT AND TIPS FOR CONNECT: If you have any issues while registering or using Connect, please contact the Care Team for McGraw-Hill through *http://www.mhhe.com/support* . Our course examines Chapters 1-14. To avoid problems related to unexpected technical issues, you are advised not to wait until the last moment to complete assignments.

TEACHING ASSISTANT, EMAIL, DISCUSSION SECTIONS: We have two experienced and outstanding Teaching Assistants, Daniel Mering (E-mail: *drmering@uwm.edu*) and Eric Udovich (E-mail: *eudovich@uwm.edu*). Daniel Mering is TA for Discussions 601 through 605 and Eric Udovich is the TA for Discusions 606-610.

TA OFFICE, PHONE NUMBER, and OFFICE HOURS: Daniel Mering and Eric Udovich share office S325 in Lubar Hall. Their common office phone number is 414-229-2547. Daniel Mering's office hours each week are on Tuesdays from 2-4 PM and Eric Udovich's office hours are on Thursdays from from 2-4 PM.

CLASSROOM POLICIES: UWM has long-standing policies on academic misconduct, sexual harassment, discrimination, adding, dropping, withdrawal, repeating classes, and changes of grade. These policies are available at: https://pantherfile.uwm.edu/marcus/www/policies.html.

**Labor Day is Monday, September 2:** The university is closed.

__WEEK 1__: **Lecture #1 on Tuesday, September 3:** Chapter 1- Introduction to Financial Management

Discussion 1: Wednesday, September 4: Demo and Intro to Connect Finance, D2L links to Facebook and Twitter for UWMFinance350.

**Lecture #2 is on Thursday, September 5:** Chapter 2 - Financial Statements, Taxes, and Cash Flows.

Monday, September 9: Due date for the first Finance Connect assignment. This assignment is __ungraded__ from Chapter 1 to get you ready to use Connect Finance and LearnSmart.

__WEEK 2__: **Lecture #3 on Tuesday, September 10:** Chapter 2 (continued) - CFFA or Cash Flow From Assets

Discussion 2: Wednesday, September 11: OCF and CFFA problems (especially problems 19-21 on Belyk Paving and Titan Football, pages 46-47).

**Lecture #4 on Thursday, September 12** Chapter 3 - Working with Financial Statements (emphasis on ratio analysis).

Monday, September 16: Due date for the second assignment Finance Connect assignment from Chapters 2 & part of chapter 3. This assignment is __graded__, but you have multiple times to take it before the deadline.

__WEEK 3__: **Lecture #5 on Tuesday, September 17:** Chapter 3 (continued) - The Du Pont Identity

Discussion 3: Wednesday, September 18: TAT (Turnover Measures reviewed from pages 60 to 62 and problem 22 on page 89) and Du Pont Identity questions such as 3.7 on page 86.

**Lecture #6 on Thursday, September 19:** Chapter 4 Introduction to Valuation (BYC = Bring Your Calculator!)

Monday, September 23: Due date for the third Finance Connect assignment from Chapter 3 and Chapter 4. This assignment is __graded__.

__WEEK 4__: **Lecture #7 on Tuesday September 24:** Chapter 5 - Discounted Cash Flow Valuation (BYC)

Discussion 4: Wednesday, September 25: TVM (Time Value of Money) from end of Chapter 4 and some from Chapter 5 on uneven Cash Flows using your financial calculator: selected Questions and Problem from page 153-157 - **BYC** (bring your calculator!) HINT: Do all the worked problems on page 620-622 (textbook Appendix D) for TI BA II Calculators and HP-10B Calculators.

**Lecture #8 on Thursday, September 26:** Chapter 5 (continued) - Effective Annual Rates (EARs), Perpetuities, Midterm 1 Overview.

Monday, Septemer 30 is also the due date for the fourth Finance Connect __graded__ assignment based on Chapter 5 as a great review also for Midterm 1.

__WEEK 5__: **Tuesday, October 1:** is our ** MIDTERM #1** in classroom N140 during our regular class period and BYC! Midterm 1 covers Chapters 1-5.

Discussion 5: Wednesday, October 2: Return of Midterm #1, Answers to Midterm #1, and "The five keys to bond valuation"

**Lecture #9 on Thursday, October 3:** Chapter 6 - Interest Rates and Bond Valuation

Sunday, October 7: Due date for fifth Finance Connect assignment from Chapter 6. This assignment is __graded__.

__WEEK 6__: **Lecture #10 on Tuesday, October 8:** Chapter 6 (continued) - Bond Features, Bond Types, and Yield Curves

Discussion 6: Wednesday, October 9: Selected problems from Chapter 6.

**Lecture #11 on Thursday, October 10:** Chapter 7 - Equity Markets and Stock Valuation

Monday, October 14: Due date for sixth Finance Connect assignment from Chapter 7. This assignment is __graded__.

__WEEK 7__: **Lecture #12 on Tuesday, October 15:** Chapter 7 (continued) - Preferred Stocks, Primary Markets, and Secondary Markets for Equities

Discussion 7: Wednesday, October 16: DGM - The Dividend Growth Model and selected problems from Questions and Problems of 15-22 on page 233.

**Lecture #13 on Tuesday, October 17:** Chapter 8 - NPV is Net Present Value and IRR is Internal Rate of Return

Monday, October 21: Due date for seventh assignment from Finance Connect from Chapter 8. This assignment is __graded__.

__WEEK 8__: **Lecture #14 on Tuesday, October 22** Chapter 8 (continued) - Capital Budgeting and Capital Rationing

Discussion 8: Wednesday, October 23: NVP and IRR using Excel and on calculators, and selected problems 1-15 on pages 267-269.

**Lecture #15 on Thursday, October 24** Chapter 9 - Making Investment Decisions

Monday, October 28: Due date for eighth Finance Connect assignment based on Chapter 9. This assignment is __graded__.

__WEEK 9__: **Lecture #16 on Tuesday, October 29** Chapter 9 (continued) - Sensitivity Analysis of Capital Projects and Managerial Options

Discussion 9: Wednesday, October 30: Calculating project Operating Cash Flows (OCF) examples such as #8 on page 305 and 9.1 on page 302.

**Lecture #17 on Thursday, October 31** Chapter 10 - Lessons from Capital Market History

Monday, November 4: Due date for ninth Finance Connect assignment based on Chapter 10. This assignment is __ungraded__.

__WEEK 10__: **Lecture #18 on Tuesday, November 5:** Chapter 10 (continued) Capital Market Efficiency and review for Midterm #2

Discussion 10: Wednesday, November 6: Arithmetic *versus* Geometric Returns and selected problems from pages 334-335

**Thursday, November 7:** is our ** MIDTERM #2** in classroom N140 during our regualar classroom periods and BYC! Midterm 2 covers Chapters 6-10.

Monday, November 11, no Connect Assignment due.

__WEEK 11__: **Lecture #19 on Tuesday, November 12:** Chapter 11 - Risk and Return

Discussion 11: Wednesday, November 13: Return of Midterm 2 and How a beta is estimated, and selected problems 1-13 from pages 382-383.

**Lecture #20 on Thursday, November 14:** Chapter 11 (continued) - The Security Market Line and CAPM (The Capital Asset Pricing Model)

Monday, November 18: Due date for the tenth Finance Connect assignment from Chapter 11. This assignment is __graded__.

__WEEK 12__: **Lecture #21 on Tuesday, November 19:** Chapter 12 - The Cost of Capital

Discussion 12: Wednesday, November 20: Review of the WACC (Table 12.1 on page 400) and selected problems at the end of the chapter.

**Lecture #22 on Thursday, November 21:** Chapter 12 (continued) - Some methods for finding the cost of capital for projects not similar to the whole firm

Monday, November 25: Due date for the eleventh Finance Connect assignment from Chapter 12. This assignment is __graded__.

__WEEK 13__: **Lecture #23 on Tuesday, November 26:** Chapter 13 - Begin: Leverage and Capital Structure

Discussion 13: Wednesday, November 27: School Closed for Thanksgiving.

Thursday, November 28, Thanksgiving.

Monday, December 2: Due date for the twelfth Finance Connect assignment from Chapter 13. This assignment is __ungraded__.

__WEEK 14__: **Lecture #24 on Tuesday, December 3:** Chapter 13 (continued) - An Optimal Capital Structure?

Discussion 14: Wednesday, December 4: *Workout versus a Bankruptcy* and selected problems from page end of Chapter 13.

**Lecture #25, Thursday, December 5** Chapter 14 - Dividends and Dividend Policy.

Monday, December 9: Due date for Thirteenth Finance Connect assignment from Chapter 14. This assignment is __graded__.

__WEEK 15__: **Lecture #27 on Tuesday, December 10:** Chapter 14 (continuted) - Stock Repurchase and Stock Splits.

Discussion 15: Wednesday, December 10: Stock Splits and Reverse Stock Splits and a few questions from pages 476-478.

**Lecture #26 on Thursday, December 12:** Chapter 14 (continued) - DRIPs, FRIPs, and the Importance of Dividends to Investors, Plus Review for the Final

Friday, December 13: University Study Day

Also, Friday, December 13: Due date for our fourteenth Finance Connect assignment, which is a collection of questions from Chapters 11-14. This assignment is __ungraded__.

**Saturday, December 14:** is our ** COMBINED 404 and 405 LECTURE FINAL** in classroom N140 (or some additional rooms will be assigned) from 7:30 AM - 9:30 AM. Remember to BYC! The Final covers Chapters 11-14.

Scores and grades will be posted on D2L at *http://d2l.uwm.edu/* and an email notice will be sent when grades have been reported on PAWS.